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"They didn't even know about the Withings purchase; they just assumed Nokia was already in the space."Most of Nokia's new digital health line, including the newly announced BMI Wi Fi scale and the BPM , are available now from Nokia.com, Best Buy, Amazon and Bed Bath & Beyond, and are headed to retailers like Target, CVS and Apple stores later this year.The only exception is the Nokia Steel HR (previously known as the Withings Steel HR), which will launch later this fall.It does offer BMI (body mass index) insights, and of course it still has Wi Fi and Bluetooth so you can sync your data easily with the app, but it doesn't have the sensors of the higher-end products.
will redirect to Nokia.com, and Withings products are now Nokia products.With the addition of coaching programs, Nokia hopes to provide actionable insights, which has so far been the missing link with most activity tracking apps.For example, if you're having trouble losing weight, the coach might ask you to start a food diary.But it was its purchase of Withings that signified Nokia's return to the consumer market. As of today, the Withings name will be replaced by Nokia.
And, to go along with this transition, Nokia is announcing three new products: a Wi Fi BMI scale, a soft-cuff blood pressure monitor and a revamped app. It's called Nokia Body and it's a new addition to the existing line of digital Withings scales, which now carry different names: The Withings Body is now the Nokia Body Plus (it measures body fat), while the Withings Body Cardio is now the Nokia Body Cardio (it measures body fat in addition to cardiovascular health).
Next is the Nokia BPM , which is a much softer and more portable version of Withings' existing blood pressure monitor.